ToyTesters.tv is calling last orders on its 2014 awards entries.
The organisation will be closing to awards entries on September 5th as it prepares for what it bills as ‘the most fun competition the toy world has seen.’
100 children will test the nominated toys before a panel of head toy testers decides which of the finalists will win this year’s accolades.
The top three toys in each of the 24 categories will be awarded with a bronze, silver or gold medal, while others will receive praise in categories including Most Fun, The Coolest, Most Entertaining, Best Invention and Best Pocket Money Spend.
Furthermore, a film depicting the highlights of the toy testing and the competition final will be screened at a red carpet event, where the winners will be revealed to the press, media and ticket holders.
Gemma Gallagher, founder of ToyTesters.tv, said: “We’d like to extend our huge thanks to everyone in the toy industry and the press for their support.
“We have received some amazing compliments and messages from a wide range of colleagues. There’s a real sense of excitement in the air, and we’re looing forward to providing the real judges of toys, children, a regular platform that celebrates the best toys of the year, just before Christmas.”
Nigel Clarke, director of content for ToyTesters.tv, added: “It’s a very exciting time for the toy industry.
“These awards are going to provide kids with a voice to better, and reward the things they love the best. I can’t wait to see what our Toy Testers’ verdicts are.”
ToyTesters.tv will be announcing the date and venue in the near future.