The ToyNews Daily supports the monthly print magazine and includes a digest of all the latest news, content and job updates published on www.toynewsmag.com.
The site set new records for web traffic during May - making it the biggest dedicated trade site across both UK and international markets. Thanks to RSS news feeds into leading aggregators such as GoogleNews and NewsNow, ToyNews has been growing its traffic on a daily basis - with job advertisers instantly seeing the results for themselves.
As well as the key feeds, ToyNews now has 7,668 monthly readers (unique visitors), according to latest statistics from Google Analytics.
Intent Media's managing director Stuart Dinsey said: "The ToyNews Daily digest will be the perfect sister service to the magazine's rapidly expanding online and print resource."