Toy Russia strengthens position

RTNA Expo has reported that this year?s fair increased visitors to 5,000 from 4,645 in 2008.
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This year’s fair was held in Moscow from March 11th to 14th, and the increase in the share of trade visitors also rose from 71 to 77 per cent.

The fair was the second organised by RNTA Expo, a joint subsidiary of Spielwarenmesse and the Russian National Toy Association RNTA.

The show saw a total of 124 exhibitors, around one-third of whom came from overseas. Exhibitors hailed from Australia, Belgium, China, Germany, Hong Kong, Indonesia, Israel, Japan, Macau, the Netherlands, Spain, Taiwan, the USA and Cyprus.

Many exhibitors reported a successful show, as confirmed by Rogoza Marat, general director of Alisa Enterprises: “We intend to exhibit again at next year’s fair. We were also pleased with the visits by press and TV teams.”

Perepeliza Olesya, marketing manager of Gulliver & Co. Trading House, also praised the event: “The fair made a very good impression. We had good contacts, more than 30 business meetings and representatives of more than 60 companies visited our stand.”

Products on show throughout Toy Russia included toys, hobby products, sports products, and baby and children’s products.

At the Business Forum, industry professionals obtained information about issues including The Toy Industry at Times of Financial Crisis and Licences in the Russian Toy Market, and visited seminars focusing on laws, obligations, logistics, financing, controlling and IT. This information service will be continued and expanded at Toy Russia 2010.

The next Toy Russia takes place in the Crocus Expo International Exhibition Center in Moscow from March 23rd – 26th 2010.

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