Toy & Hobby China and Baby & Stroller China record 21 per cent increase in visitors - ToyNews

Toy & Hobby China and Baby & Stroller China record 21 per cent increase in visitors

Together, the two events recorded 48,521 visitors, a new record for the fair.
Author:
Publish date:
Social count:
0

This year's Toy & Hobby China and Baby & Stroller China events registered a 21 per cent increase in visitors, with the international zone cited as a major pull.

Together, the two events recorded 48,521 visitors, a 21 per cent increase compared to 2015 and a new record for the fair.

International visitors was up 126 per cent to 2,345, with the top ten countries and regions being Hong Kong, Korea, Malaysia, the US, Russia, Taiwan, Thailand, Japan, Vietnam and India.

Buyers came from 68 countries and regions to source from 1,006 exhibitors from ten countries and regions, with both fairs covering an area of 75,200 gross sqm.

“The strong praise for the International Zone from both exhibitors and buyers, which was nearly universal, really exceeded our expectations given it was making its debut appearance," said Wendy Wen, senior general manager of Messe Frankfurt (HK) Ltd.

"Speaking with exhibitors during the fairs, there was a wide range of reasons for their satisfaction, so this gives us confidence that this zone can be a very effective platform for all sectors of the toy and baby product industry as we continue to expand the zone in the coming years.

“We believe the strong increase in buyers this year was due to a few reasons, including the greater diversity of suppliers at the fair, strong market demand in China at present, and the increased internationality of exhibitors due to the International Zone. We expect as this zone grows that we will continue to attract more overseas exhibitors and buyers to what is already one of China’s top events in this industry.”

Related

Featured Jobs

Gameplan Job Logo 620 x 349

Sales Director UK

Our client is a well established privately owned UK toy manufacturer which has won numerous awards for outstandingly innovative toys, gifts and gadgets. A correspondingly outstanding and talented UK Sales Director is to be recruited who has the potential, the will, the drive and the ambition to advance to a higher position within a few years.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Melissa and Doug Job Logo 620 x 349

Operations Planner

Imagine working for a company with a mission you can truly believe in, a playful and energetic culture, a talented team and a bright future! Melissa & Doug, the toy company committed to nurturing childhood wonder, is looking for an Operations Planner to coordinate the demand planning and supply between European markets and the US.