Toy firms line up for Autumn Fair

Autumn Fair organiser Emap Connect, says this year's toy hall is already bigger, and the show 25 per cent up overall.
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Hall Five of the show will feature traditional toys, gorgeous plush gifts, eco-friendly, sustainable product, new innovations and dress-up.

The show provides retailers with the most comprehensive selection of new products available to the trade this side of Christmas and - for those looking further ahead - this is also the place to spot early spring preview ranges and the latest designs from prestigious international suppliers.

Commenting on this growing sector at AFI, event director Nick Davison says: “The Toys and Gadgets sector at Autumn Fair 2010 is already bigger than last year’s show, with 103 companies so far signed up to exhibit. Exhibitors are looking forward to promoting their new and innovative products to the buyers and, with pre registration up compared with this time last year, the show is looking set to be one of the busiest yet.”

Some of the companies confirmed so far include: Toy Category Partner, Dowman Imports, Brainstorm, Cheatwell Games, Aurora World, Paul Lamond Games, Esdevium Games, Great Gizmos, Grossman, Gund UK, Keel Toys, Melissa & Doug, Magical Playtimes, Spirit of Air, SYOT, Qube Games, Alphabet Jigsaws, Asobi, Best Years, Crafty Kids, Everearth, Kidkraft Netherlands NV, Lanka Kade, Personitas, Seddon Investments, Stewart Ross, The Wagon Company and Tobar.

Dress-up suppliers include Body Republic, Frilly Lily Fairies, Get Retro, Mask-Arade, Travis Designs and Universal Standards.

The show takes place at NEC Birmingham from 5th-8th September.

For more information and full exhibitor listings visit


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