The 2014 London Toy Fair will take place from January 21st to 23rd, ToyNews has learned.
The news comes after Simon Pilling, Head of Toy Fair Operations and Sales, says he was delighted with this year's show.
"Toy Fair 2013 was a fantastic success," he said.
"The initial feedback from exhibitors has been positive with high quality buyers visiting the stands throughout the three days.
"We also had some incredible press coverage this year with widespread coverage in the national press and five segments on BBC Breakfast.
"I’m also delighted by the positive comments we’ve had from Toy Fair TV and the Demo Zone. Our presenters Anna and Gavin helped give the show a real buzz and bring many of our exhibitor’s products to life.
"For a 60th anniversary, I can’t think of a much better tribute."
Want to receive up to the minute toy industry news straight to your inbox? Click here to sign up for the free ToyNews Daily Digest and Newsflash services. You can also follow ToyNews on Twitter and Facebook.