TOY FAIR 2011: DKL takes on mic.o.mic range

DKL has added plastic construction range mic.o.mic to its line-up for Toy Fair.
Publish date:
Social count:

Mic.o.mic is a range of ABS plastic construction toys linked by a clip and pin system. The finished mic.o.mic product makes a colourful vehicle, with models including planes, cars, boats and more. 

DKL MD, Kai Hawaleschka, said: "After another successful year it is our goal to grow the quality brands we distribute and mic.o.mic fits the quality and value criteria perfectly. I know that mic.o.mic has been in the UK before but it is now a completely new range with a new owner, new manufacturing base and great new concepts."

Joachim Schafer, MD of mic.o.mic, added: "The UK market is very important for mic.o.mic, and I am delighted to have joined with DKL Marketing to distribute our products."

DKL is launching the full mic.o.mic range at Toy Fair on stand E66 and at the NEC Spring Fair in Hall 5 Stand C38.




Buoyed by a TRA special recognition award this year and the continued success of its Hama Beads creative line, DKL is expecting further growth in 2007 with its Corolle dolls, Viking plastic toys and Wonderworld wood ranges. Ronnie Dungan speaks to MD Kai Hawaleschka about its steady progress?


Spring Fair 2011

A complete round-up of the exhibitors and their stands at the upcoming Spring Fair International 2011, set to take place in Birmingham in February.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.