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Top Trumps names Dan Jarvis most fanciable MP - ToyNews

Top Trumps names Dan Jarvis most fanciable MP

Firm links with Sky News for the annual Politicos Top Trumps pack.
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This year's pack is all about the New Generation, with new additions dominating the pack.

Since 2007, Sky News has linked with Winning Moves to use the Top Trumps gane to promote its news channel with an annual Politicos pack.

The Sky News Politicos Top Trumps 2011 was put together by a panel of leading political journalists. The panel this year consisted of Sky News political editor, Adam Boulton; Anushka Asthana, The Times; Andrew Pierce, The Daily Mail; Andrew Porter, The Telegraph; James Forsyth, The Spectator; Tom Newton Dunn, The Sun and Joey Jones, Katie Snape and Sophy Ridge of Sky News.

The categories within the game include twitter followers, debates attended in session, career potential, gaffability and fanciability. Factual categories were scored using the most up to date information available and the more subjective categories were scored by the panel.

The majority of MPs are now on Twitter, with Ed Miliband leading with nearly 80,000 followers. Next is Deputy PM, Nick Clegg on 63,716 and Ed’s older brother David on 58,988.

Nick Clegg leads in the gaffability stakes after a wobbly year u-turning on tuition fees and a rejection of AV in the May referendum. He scored full marks with 20/20. Following him is Danny Alexander on 18/20 and Ed Miliband, Rory Stewart and Ed Vaizey all on 16/20.

Luciana Berger is the biggest swot, leading the field by attending 98 debates in session, leaving Jeremy Hunt on eight sessions at the bottom of the list.

Labour Backbencher and ex-Para Dan Jarvis took the top spot of the fancialiability category, with 96 per cent. David Cameron was near the top(81 per cent), Dominic Raab (91 per cent), David Miliband (84 per cent) and Chuka Umunna (90 per cent).

The ladies all score well with Luciana Berger stealing the show on 90 per cent. Others scoring highly are Priti Patel (74 per cent), Louise Mensch (76 per cnet), Penny Mordaunt (75 per cent), Charlotte Leslie (83 per cent) and Gloria De Piero (72 per cent).

Adam Boulton, Sky News political editor, commented: "As ever this was a tough decision process, especially because we’ve aimed to look ahead to the new generation of MPs making their mark on the political landscape.

"It’s been a difficult year for some of our most senior politicians, and many who last year were seen as Top Trumps institutions, have failed to make the grade."

Carl Cliss of Winning Moves added: "Once again, Top Trumps becomes the creative cornerstone of a marketing initiative that has the power to attract so much attention. It really does demonstrate just how effective and adaptable the brand can be when used as a marketing tool."

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