Ton up for Brand Licensing

Advanstar sets its targets high for this year's show as exhibitor numbers hit 100 mark already.
Author:
Publish date:
Social count:
0
5_Pocoyo.jpg

Advanstar is on course to achieve its target of attracting more than 220 exhibitors to this year's Brand Licensing Europe, revealing today that 100 firms have already signed up with ten months still to go.

This marks an increase of 12 per cent year-on-year and makes the show organiser confident it can beat last year's figure of 196 companies.

The 2008 floor plan already includes such big names as BBC Worldwide, The Beanstalk Group, Chorion, Christie's Images, Dorna Sports, Entertainment Rights, Granada Ventures, Hit Entertainment, Jetix, Lego, Manchester United Merchandising, Target, The Natural History Museum, 20th Century Fox and V&A Enterprises.

Aardman, Bang on the Door, Chapman and RDF Rights have also rebooked after successful debuts in 2007. New exhibitors so far include American Retro Museum, Cartoon Network, Ludorum and Punch Cartoon Library.

Brand Licensing Europe is due to take place on October 1st and 2nd at Olympia's Grand Hall, London. Some 4,294 key players from the industry attended the 2007 event; an increase of eight per cent on 2006.

For more information go to www.brandlicensingeurope.com.

Related

5_Pocoyo.jpg

Support grows for Brand Licensing Europe

Almost 100 companies, including many first time exhibitors, have already signed up for this year's Brand Licensing Europe show - an increase of 43 per cent on this time last year according to organisers Advanstar.

5_Pocoyo.jpg

Big names in for Brand Licensing Europe show

Brand Licensing Europe organiser Advanstar is reporting a 40 per cent increase in the number of exhibitors so far signed up, with 4Kids Entertainment, Disney Consumer Products, Chapman Entertainment, Entertainment Rights and Sony Pictures Entertainment among the 32 companies to confirm attendance since February 1st.

5_ble-characters.jpg

Brand Licensing Europe 2012: The Reaction

Official figures show that this year?s Brand Licensing Europe smashed all records in its 14-year history, including 20 per cent more exhibitors. ToyNews speaks to exhibitors and visitors for their views

bleye.gif

Brand Licensing Europe 2014

7,244 retailers, licensees and sales promotion professionals from 69 countries attended the 2013 show, making it the biggest and most successful in its 15 year history.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.