Specific areas will be dedicated to Consumer Insight, Creative Services, Programme Development, Innovation and Technology, Licensing and Merchandising and Time Warner sister companies.
Simon Cox VP of TMI said: "This is a major company initiative that will give great insight into TMI's 360 degree delivery. For us it is of the utmost importance to keep our customers abreast of the fragmenting new world of media and assist clients as they navigate an ever-evolving landscape. We will primarily focus on areas such as Red Button, VOD, Broadband and Mobile, as well as discuss how our own e commerce site can work in tandem with existing distribution channels.
“Most of all we want to maintain a consistent dialogue with our customers to even better understand what their needs and requirements are. Time with our customers is now more important than ever as media becomes both more complicated and more powerful.”
In addition, Cartoon Network Enterprises, part of Turner Broadcasting, is delighted to announce the launch of its first UK ecommerce website www.cartoonnetwork.co.uk/shop.
Through a deal with Digital Stores, a leading UK supplier of online retail services, Cartoon Network will offer merchandise from popular shows including Ben 10, Foster’s Home for Imaginary Friends, The Powerpuff Girls, Codename: Kids Next Door and Ed, Edd n Eddy.
The shop comes hot on the heels of coveted Ben 10 merchandise hitting UK stores, with some lines selling out within a week of launch. The full range of Ben 10 product can now be found at Cartoon Network Shop.