THE TOYNEWS BLOG: The next big thing?

ToyNews wonders what the toy industry's next innovations could be.
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"It's the most wonderful time of the year. In the toy business, it's the time when we get to see which lines live up to the hype and go on to become best-sellers. 

I've been keeping an eye out for the 'next big thing', but after visiting previews and polling some industry friends, I’m still none-the-wiser as to what it could be.

One thing is clear though, when you consider that kids tablets took inspiration from Apple’s iPad, we need to look to the world of tech if we want to have an idea of what to expect..."

Read the ToyNews blog in full.



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