The Postal Museum, working with Heritage Licensing, is looking to team up with toys and collectables firms who can now license its collection to create new products.
Charting five centuries of social and communications history, the collection spans innovations including Mail Rail (the world’s first driverless electric railway), Rocket Mail, (an attempt to deliver mail between Scottish islands using propelled rockets) and Mail Coaches.
The collection also features classic 1900s postal vehicles designed for delivering the mail over ground, emblazoned with the General Post Office and Royal Mail logos.
In addition, the collections reveal a wealth of animal stories such as post office cats hired to catch mice, the lioness that attacked a moving mail coach and the horse that had to be written a sick note to get a day off work.
“This is a unique opportunity for the toys and collectables market to work with an exciting collection that has all too often been hidden from view," said The Postal Museum's commercial manager, Emma Allen.
"As we move towards opening The Postal Museum and Mail Rail in 2017, we’re providing more opportunities to interpret our world class collections and look forward to working with the toy industry to create instantly recognisable, exciting products.”
Martin Pittaway of Heritage Licensing added: “I have had the privilege to work with many great archives and brands, however The Postal Museum has a truly unique offering of some of the most iconic items ever created.”
Opening early 2017, The Postal Museum promises to 'reveal Britain's remarkable social and communications history through the eyes of one of its most iconic services'.