Knowing What Counts Tomorrow will be held in Hall Four from 1pm to 3pm with a different daily theme.
The different topics are as follows:
Friday 4th Feb: Toy markets Worldwide - Today and Tomorrow
Saturday 5th Feb:Toys Go Green – The Megatrend for Manufacturers and the Trade.
Sunday 6th Feb: Fresh Marketing – Innovative and Effective Ideas
Monday 7th Feb: Retailing with Profile – Toy Shops as Brands
Tuesday 8th Feb:The World of Licenses – Potential for the Toy Trade
Market experts will offer visitors 30 minute presentations with practical everyday examples.
Fair visitors will be able to follow the presentations in German and in English. And they will also be available as videostreams online at www.toyfair.de/toybusinessforum.
More information and registration can be found at www.toyfair.de/conference