SOUTH KOREA: New toy licensee for Roary

JNH has signed as master toy licensee for Roary the Racing Car in South Korea.
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Chapman Entertainment has announced three more licensees for its pre-school property Roary the Racing Car.

In South Korea, where the series will air on EBS, JNH has signed up as master toy licensee.

Just 15 months after the property’s TV premiere there are now 33 companies licensed to support the brand in the UK. The brand also has TV deals secured in 110 countries.

Chapman Entertainment’s Director of Licensing, Val Fry said: “Roary’s highly fuelled popularity continues to impress licensors both at home and abroad. These exciting new deals see the brand’s reach extended in a diverse range of categories.”

To read about other non-toy related licenses for Roary the Racing Car on our sister site,, click here



Roary has a pit stop at Toy Fair

Vivid Imaginations has unveiled its toy line for new Chapman property Roary the Racing Car at Toy Fair today - while a host of other licensees have come on board to support the pre-school brand.

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