Seedling makes digital debut with Comic Studio app

The new mobile app – marking a first for the New Zealand brand known for its emphasis on imaginative and traditional play – will allow kids to create their own original comic stories.
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Traditional toy and lifestyle brand, Seedling is making its debut in the digital world with the launch of the Seedling Comic Studio app.

The new mobile app – marking a first for the New Zealand brand known for its emphasis on imaginative and traditional play – will allow kids to create their own original comic stories.

The mobile app acts as a companion to Seedling’s physical products, offering youngsters ‘new ways to collaborate and create in both the physical and digital worlds.’

The app arrives loaded with classic comic book assets including speech bubbles, backgrounds and stickers, while users can import personal photos from their device’s camera roll to use in their comics.

Additional theme packs featuring stickers and backgrounds will be available via in-app purchase while the Seedling companion physical products can be ordered directly within the app via Apple Pay. 

“Today’s kids are used to shifting their play between the real world and digital world, and their toys should enable them to do this seamlessly,” said Phoebe Hayman, co-founder and CEO, Seedling.

“Our activity kits are the perfect foundation upon which to create a digital offering that allows kids to easily integrate everything they create in the real world into a digital experience.

“With Seedling Comic Studio, kids can create amazing custom comics that incorporate personal images, making them the center of their own comic story, and we can’t wait to see what they come up with.”

Seedling Comic Studio is available for free download on iPhone, iPod and iPad devices.

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