Sambro has opened its brand new Hong Kong showroom.
The extensive showroom has been designed to showcase all of Sambro’s key lines, as well as being a venue to launch its new ranges to the trade during this busy period and throughout the buying calendar.
Sambro's buying manager Colette O’Kane has relocated to Hong Kong to set up and manage the firm's Far East operation.
"It's a really exciting time for Sambro and we have been working hard for a several months to create a showroom that replicates our UK operation so that we can meet more buyers from all over the world," said O'Kane.
"We know that everyone is now heading over to Hong Kong so please do make time to call in and see us.’
Sambro's Nikki Samuels added: "Launching a dedicated Hong Kong showroom is a massive step forward for us as a company.
"We have had a base in the Far East for a long time but this new showroom allows us to show buyers our whole ranges throughout the year. As we continue to develop our own tooling and expand our product portfolio, this is the ideal location for us to continue with our ambitious growth plans."