Revell goes it alone

Revell has announced a major restructuring of its business which will see it split from its US sister to become an independent operation in Europe, as part of a management buy-out.
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With immediate effect, Revell GmbH and Revell Monogram operate entirely independently. The German management team and a group of outside investors now own Revll GmbH, which will be exclusively responsible in the European market for all Revell and non-Revell branded products.

In turn, the former parent company is exclusively responsible for the US market. The companies will jointly service and will remain partners in serving all remaining global markets under a perpetual agreement governing sales, marketing and intellectual property.

The ownership structure of Revell GmbH has been radically altered. Alongside managing director Hans Ulrich Remfert, sales director Bernd Wiegmann and other members of the management team, new partners include private investors from US, Belgium and Switzerland. Additionally, numerous Revell employees from the upper and middle management have also been involved in the buy out.

Thomas Randrup, country manager of UK and Ireland commented: “Our independence puts us in a strong position to develop our increasingly successful interests in both the toy and modeling industries in the UK and across Europe. The Revell slogan ‘Build your Dream’, which was often quoted during our anniversary festivities, has now taken on a new meaning for the passionate owners of this company.”



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