Qualatex teams with top designer for balloon range

Company strikes deal for 20 specially designed products.
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Pioneer Europe has partnered with Rachel Ellen Designs for a new range of Qualatex balloons.

This will include a large number of microfoil balloons, including the hand-painted character pirate, as well as the exclusively created knight, ballerina and princess, that have made the Rachel Ellen range so well loved.

Award winning designer Rachel Church has designed 20 balloons, including a baby boy and girl design, christening range, as well as adult celebrations such as engagement, wedding and a milestone range.

Qualatex will also be launching a brand new range of Rachel Ellen designed partyware in April this year. This is a first for the firm and includes quality paper plates, cups, napkins and table covers, all incorporating the four children’s characters.

Read the full story on Licensing.biz

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