Propel RC lands in the UK

Company has established itself as the number one premium RC brand in the US.
Author:
Publish date:
Social count:
0

Remote control toys firm Propel RC is landing in the UK this month.

The seven-year old company has established itself as the number one premium RC brand in the US, with Propel products in over 30 of the leading retailers in the US.

One of the best-selling SKUs at US retail is the Air Combat, a product that uses Propels advanced motion control technology to enable realistic real flight manoeuvres via a flight stick controller.

The Air Combat allows eight players to fly at once, allowing for cosumers to battle and have dog flights in the air. When hit, the Flight stick vibrates and colours flashing to tell when a player has been hit.

“We are incredibly excited to be launching our international expansion in the UK this year," said Propel's global CEO, Darren Matloff.

"We have become leaders in the RC category in North America by establishing the Propel brand, based on providing innovative products with industry leading quality, and building key retail partnerships. We will replicate this approach to form a platform for success across the international markets”

The launch will be supported by a comprehensive marketing programme, and Propel will also be announcing additional retail partners in the coming weeks.

Related

Gobbit Angry Birds to land this May

“Gobbit is one of our own creations and Angry Birds fits the gameplay incredibly well, yet brings a new and unique experience with refreshed rules” said Tim Dumain, CEO of Morning Family.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.