Pink stinks, or does it?

A panel of industry personalities sound-off on the hot topic of gender specific toys.
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Recently, two mothers set up Pinkstinks - a campaign that “targets the products, media and marketing that prescribe heavily stereotyped and limiting roles to young girls”.

The latest subject of the organisation’s disapproval is make-up toys for kids. We asked the industry what they think...

Click here to read comments from Vivid chairman Nick Austin, Disney's VP of toys and stationery, Meccano country manager and more.


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Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.