Peterkin has signed the exclusive UK and Ireland rights to Amazing Live Sea Monkeys.
The deal is effective now and the first wave of crustaceans will be available from Peterkin in time for Easter.
Peterkin Head of Sales and Marketing, Andrew Moulsher, comments: “We are extremely pleased to be able to add this iconic brand to the Peterkin portfolio. Sea Monkeys come to us with a huge heritage and we look forward to showcasing the range on our stands at London Toyfair and Spring Fair.”
Intertoy’s Jon Gregory, working with Big Time Toys, commented: “This is excellent news for the Sea Monkeys brand. Peterkin have an excellent relationship with the UK and Irish toy trade and their heritage and reputation make them a perfect long term partner for the brand. We look forward to working with them for many years to come.”
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