Orchard Toys launches cupcake game with competition - ToyNews

Orchard Toys launches cupcake game with competition

A cupcake baking contest will be held to celebrate the release of Where's my Cupcake?
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Orhcard Toys will hold a charity cupcake baking competition to celebrate the release of its latest game, Where's my Cupcake?

All monies raised from cupcake sales will be donated to EACH, with Orchard pledging to raise £2,100 for EACH’s Quidenham Hospice. Mark Loades, Norfolk Partnerships Manager at the charity, has been enlisted to judge the competition.

Simon Newbery, MD at Orchard Toys, said: “Many of the staff like to bake and we all have a sweet tooth, so we thought that a cupcake baking competition would be a great way to launch our latest game, Where’s my Cupcake?”

Designed for children aged three and up the game is designed to encourage observation, matching and counting skills while developing social communication, sharing, co-operation and manners. The game links with National Curriculum Key Stage 1 and Early Learning Goals.

During the game’s development the gameplay was changed drastically following testing sessions at a local school.

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