Notalie website launched

The knotted one meter tall doll looks to bring a new attitude to the girls market.
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5_Notalie.jpg

Standing at one meter tall, Notalie is a 'companion doll' aimed at girls aged between five and 11. The new website is home to a range of activities and musings from the character.

With her long, floppy knotted arms and legs, it's fair to say that Notalie is a bit different from other dolls.

Her creator Kym Yorke hopes that girls will see the doll as a big sister: "Notalie is a bit different and looks like a gangly bored ‘tween’, so girls can really identify with her and I am hoping that they will embrace her as they are growing up."

Yorke plans to expand the brand with story books, accessories, additional dolls of different ethnicities, craft activities and more.

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She said: "I decided to launch Notalie after several years planning a companion doll which would encourage young girls to continue to engage in creative play."

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