New UK distributor for Geomagworld - ToyNews

New UK distributor for Geomagworld

First Celtic Toys and Learning picks up magnetic construction toy.
Author:
Publish date:
15_Geomag.jpg

The Swiss manufacturer of the Geomag magnetic construction toy, Geomagworld has signed up First Celtic Toys and Learning as its new distributor in the UK.

The firm is best known for its Tolo Toys Learning subsidiary. It develops and distributes educational products worldwide, as well as distributing the Tolo and Wedgits brands in the UK and Eire toy retail market.

The new Geomag range will now be showcased by the firm during next month's Toymaster event.

"We are delighted to be working with Geomagworld and believe together we have the capacity to present the market with exciting new items, which are expertly designed and are of a very high standard of quality," said Jan Nielsen, director of Tolo Toys Learning.

"We will launch Kor Geomag, an exciting new product range, later this year, which will expand the boundaries of the construction toy category. This brand new magnetic construction system allows children to experience different play activities from just one toy: construct, twist, transform, disassemble and re-assemble for free-play and to create unlimited characters and stories."

Want to receive up to the minute toy industry news straight to your inbox? Click here to sign up for the free ToyNews Daily Digest and Newsflash services. You can also follow ToyNews on Twitter and Facebook.

Related

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.