New home for US industry

The Toy Industry Association (TIA) has selected 100 Church Street in New York as the new home of the US toy industry.
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The TIA plans to occupy more than 400,000 square feet at 100 Church Street, a one million square foot office building one block North of the World Trade Centre site.

This move follows the recent sale of the current International Toy Centre at 200 Fifth Avenue and 1107 Broadway. The new location was selected by a relocation committee including officials of TIA and the 200 Fifth Avenue Tenants Association.

"After an exhaustive search of available space in midtown and downtown areas in Manhattan and elsewhere, this location was chosen because it best met the criteria set by the TIA board," said Arnie Rubin, TIA Board chairman. "The selection of 100 Church Street is a continuation of the toy industry's 100-year commitment to New York City."

"100 Church Street afforded the opportunity to meet the current and future space requirements of the toy industry," said David Rosenbloom, of Cushman and Wakefield, which represented the TIA in its site selection, along with the firm's Robert Baraf, Jonathan Rosner and Murray Hill Properties' Tom Arbuckle. "The toy industry has the vision to get in on the ground floor of the rebirth of Lower Manhattan - an area that promises to become the most exciting neighbourhood in New York City for generations to come."

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