Marbel adds WWF plush and anamalz

Company appointed as exclusive UK and EIRE distributor for WWF and anamalz ranges.
Publish date:
Social count:

Launching at Toy Fair 2011, over 120 products have been created for the WWF Plush Collection.

Marbel's deal is signed on the eve of the WWF Network's 50th anniversary. Led by WWF’s conservation and communication & marketing committees, planning is underway to mark this anniversary, through a global communication campaign around 50 of WWF’s big conservation wins.

Visit the Marbel Stand (F109) at the Toyfair to view the WWF Plush Collection.

Marbel has also been appointed as exclusive UK and Eire distributor for the anamalz range.

Designed in Australia, anamalz is an animal range made from sustainable wood and textile products, which have the unique function to bend in different poses.

Ranging from Koalas to Crocodiles, over 40 anamalz make up the pocket money priced range. The full range will be launched at Toy Fair.

anamalz are made from wood that comes from plantation forests. They use child friendly based paint, azo-free dye and formaldehyde-free glue and minimal packaging.

Even the waste wood is used on a farm to grow mushrooms. anamalz horns and antlers use arboform, an eco alternative to plastic made from injection moulded wood.

All anamalz come with a unique code to enter the anamalz world online. Consumers can become part of the anamalz community where they can animate their anamalz, email their own animation to friends, download desktop wallpaper, avatars, birth certificates, share on social networks and play games.

anamalz has also established its own trust fund, committed to contributing funds to various wildlife and children’s organisations around the world. As the sales of anamalz grows, “anamalz saving animals” (asa) foundation will be able to contribute to more funds.


Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.