Maps Toys reacts to Yummy Dough ruling

Company "very disappointed" with the court's decision.
Author:
Publish date:
5_Yummy Dough logo.jpg

Maps Toys has issued a statement following the news today that the use of the words 'Play Dough' on its Yummy Dough products was infringement and passing off in relation to Hasbro's Play-Doh brand.

"We are very disappointed with the decision and are currently considering our options with regards to appealing the decision at the Court of Appeal in the UK and possibly further in Europe," said Will Sharman, head of sales, Maps Toys.

Related

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.