MAPS hits DIY stores

MAPS secures deal with DIY retail giant, Focus, for Build-it with Bob range.
Author:
Publish date:
Social count:
0
5_Pocoyo.jpg

The firm has announced the Build-it with Bob range will be stocked at Focus in the lead up to Christmas.

The toys will be stocked in four of the retailer’s No Frills stores and stock was delivered this week.

The Christmas period is being used as a trial for the range and if sales are successful, Focus plans to roll the toys out across all stores.

Focus has sold a limited range of seasonal toys and gifts in the past, but nothing on this scale before.

Will Sharman, head of sales at MAPS said: “Focus was really impressed with the whole idea of children being able to use real bricks and real cement - this combined with Bob the Builder seemed to them a perfect combination for major DIY store.”

Related

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.