MAPS expands craft offering - ToyNews

MAPS expands craft offering

MAPS Toys has signed distribution rights for Yummy Dough in the UK and Ireland.
Author:
Publish date:
Social count:
0
5_Pocoyo.jpg

Launched a year ago , Yummy Dough has already taken a 25 per cent share of the modelling clay market in Germany.

Yummy Dough combines creativity and cooking in a unique way. Safe and made from high quality ingredients, the dough can be eaten cooked or raw. The mixture feels like regular modelling clay and is easily shaped and moulded.

Will Sharman head of sales for MAPS Toys said: “We are absolutely delighted at securing Yummy Dough and look forward to replicating the success here that this amazing product has generated in Europe.”

Yummy Dough will be available in the UK from June 2009 exclusively through Maps Toys. Try a taste at the Maps Toys stand at the Harrogate Toymaster show in May.

Related

5_Creativeplay.jpg

SECTOR GUIDE: Arts and crafts

Less reliant on top licences and technology than some other sectors, the arts and crafts category is a solid performer, bringing in £274.9m last year. ToyNews takes a look at the latest products, but first NPD offers up the stats?

Featured Jobs

Gameplan Job Logo 620 x 349

Sales Director UK

Our client is a well established privately owned UK toy manufacturer which has won numerous awards for outstandingly innovative toys, gifts and gadgets. A correspondingly outstanding and talented UK Sales Director is to be recruited who has the potential, the will, the drive and the ambition to advance to a higher position within a few years.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Melissa and Doug Job Logo 620 x 349

Operations Planner

Imagine working for a company with a mission you can truly believe in, a playful and energetic culture, a talented team and a bright future! Melissa & Doug, the toy company committed to nurturing childhood wonder, is looking for an Operations Planner to coordinate the demand planning and supply between European markets and the US.