Likeaballs head to HIT

HIT Entertainment has signed up AAP?s TV property the Likeaballs.
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Likeaballs is the official cartoon of the Premier League. HIT will manage all UK home entertainment and worldwide television distribution rights.

The Likeaballs are a team of football-shaped aliens, whose passion is football and are dedicated to teamwork.

The Likeaballls is aimed at Kids 6-11 and the first series (26 x 10 min) was launched on the BBC last year on CBBC. Since then the Likeaballs has had runs on BBC1, BBC2 and CBBC again from June 2006 through 2007, to date.

The first series of The Likeaballs will make its UK DVD debut in early 2008 with HIT handling all distribution.

Alison Homewood, executive vice president worldwide television, HIT Entertainment, commented: "The Likeaballs is a perfect addition to our existing portfolio of pre-school and young children's programming, being a richly-written, action-packed show about football and humour that communicates directly with its audience. The fact this is endorsed by the Premier League backs this up and will add that extra 'cool' element for audiences worldwide."

Jim Quick, Creative Director of AAP and creator of the series said: "The Likeaballs has been a huge success with audiences in the UK on BBC TV and we expect similar results when the series is launched on DVD.

"We are also taking The Likeaballs global, through our partnerships with HIT Entertainment, the Likeaballs will travel from the UK to the waiting worldwide audience. HIT, AAP and the Premier League believe the bizarre, action-packed challenges The Likeaballs face in every adventure will appeal to young viewers in many countries, including all those that love the beautiful game. We look forward to seeing The Likeaballs succeed all around the world - and then, who knows?.......the Universe is a big place."

The Likeaballs is on every weekday on CBBC at 7am.

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