Lego signs Speed Racers

Lego signs new Warner Bros. movie Speed Racers.
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Under the agreement, Lego will market four constructible racing playsets under its Lego Racers brand. They will reach retail shelves in April.

The sets will include mini figures of many of the movie’s major characters, including Speed, Racer X and Trixie.

“Warner Bros. Consumer Products has partnered with Lego on Batman and Harry Potter, and we are excited to expand our relationship to include products based on the upcoming Speed Racer film,” said Karen McTier, WBCP’s executive vice president, domestic licensing and worldwide marketing.

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