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Learning Curve supports Brainstrust - ToyNews

Learning Curve supports Brainstrust

Firm is sponsoring The Snaggle Tooth Splat, an illustrated book for children suffering with brain cancer.
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The storybook is designed to explain to children who have been diagnosed with brain cancer what a brain tumour is and how doctors will fight it.

The Snaqgle Tooth Splat book has just been published by Brainstrust, the Meg Jones brain cancer charity, to coincide with Brain Tumour Awareness Month in March. The foreword is by actress Julie Walters CBE.

Clive Wooster, European managing director, Learning Curve said: “The hard and very sad facts are that brain cancer kills more children than any other illness; brain tumours account for one quarter of childhood cancer; and brain tumours have overtaken leukaemia as the leading cause of cancer death in children.

“We have been a long time supporter of Toy Trust, the charity that helps disadvantaged children, and saw this as a natural addition to what we do to help disadvantaged children face hard challenges.”

Brainstrust director, Helen Bulbeck, added: “We are delighted to have attracted Learning Curve on board as our first major commercial sponsor. This tie-up seemed a natural fit for our two organisations and we are deeply grateful to Learning Curve for its support, and to Clive personally.

"Last year, he individually raised over a thousand pounds for us by both riding and then walking around the Isle of Wight.”

The 28-page book will be distributed to all relevant Brainstrust parent carers, either as a mailing, or in brain boxes – an essential tool kit that is sent free of charge by Brainstrust to all new patients to assist them on their journey from first diagnosis to treatment to after care.

The book will also be distributed to paediatric neuro-oncology departments in hospitals throughout England, Scotland and Wales so that neuro-oncology nurses can pass the book onto their parent carers.

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