Leafe will join the company on September 21st and will assist with the planned expansion of the UK business.
Leafe, formally of Hornby Hobbies and Cesar (ex Dekkertoys) brings with him over 25 years of experience in the toy and model industry.
Geoff Smith of ABGee said: “The appointment of Adrian Leafe was the first and most important step in building on ABGee’s extremely strong foundations. Adrian will stabilize and strengthen our future position within the industry.”
Leafe added: “I am delighted to become part of such an established and trusted company, it’s a big opportunity for me.”
Leafe will continue at Cesar until the end of August to assist in the smooth transition of his replacement.
ABGee is the UK importer/distributor for a range of suppliers including Mattel, Hasbro, Hornby, Silverlit, Graco, Creative, Bright Ideas, Freetime International, Sunstar, IXO, Norev, Franklin Mint, Ninco and Slot.it.
The firm is also a major wholesaler for many other ranges and offers a comprehensive range of products to the trade.