Kriya launches Mighty World retail drive

Kriya has launched a new retailer support programme for its Mighty World range.
Publish date:

The Mighty World Collectors’ Club is designed to help retailers attract new fans and encourage existing buyers to collect and will work on the basis of a redeemable postcard campaign.

The initiative is aimed at supporting toy retailers who are committed to the brand by encouraging repeat sales.

Further activities and retailer initiatives are planned for the summer as part of a wider PR and consumer awareness drive.

For more information call Kelly Richardson on 01702 449 635 or email


Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.