A new toy company, Mango Education based in Chichester, has been formed to bring Kimochi toys to the UK.
Kimochi (pronounced 'Key-mo-chee') means 'feeling' in Japanese and the toys are plush, educational characters designed to help children 'identify, understand and manage their feelings in a fun, enjoyable way'.
Also available, the Kimochis Educators Tool Kit is aimed at schools and includes a curriculum-based teachers guide to help integrate the toys into classes.
The five main Kimochis characters, Cat, Lovey Dove, Bug, Cloud and Huggtopus, can all be purchased individually.
Email Mango Education at email@example.com.
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