Craft and science specialist Interplay has added four new affordable lines to its myStyle range.
Interplay said was inspired to make the new products after hearing the story of Mike Sonachan from the sub-£10 online gift retailer 10 Little Birds. Sonachan started the site after he had to buy over 35 presents in one year for his daughters friends.
Ross Ainsworth, Interplay managing director, said: "Tough economic times mean that consumers are still looking for a quality product but at affordable prices and providing the solution is what we have strived to achieve.
"I think the popularity of the first products in the range shows that we have succeeded."
The four new £7.99 sets are Dangly Charms, Japanese Friendship Cards, Wire Craft Rings and Friendship Bracelets: