Import Services will manage the physical movement of the new collectable range, Gormiti along with plush comeback, Pound Puppies.
Carl Moran, finance director at Flair, said the firm is expecting Gormiti to be successful, especially on the boys’ market.
“Gormiti is a new range of highly detailed collectible figures with cards that can be collected and swapped – it has already been very successful in Italy and other European Markets, and Flair is the sole UK and Eire distributor.We are expecting the Gormiti collectibles to be a huge hit – particularly with boys.
“Flair is an expert in reviving retro brands, and we’re really looking forward to the re-launch of Pound Puppies as they will appeal to a new generation as well as bringing back nostalgic memories to the generation who loved them in the eighties,” Moran said.
Mike Thomas, client services director, Import Services said:“Flair is growing at 15 per cent per annum and this trend is set to continue in 2008.We are delighted to be the long-standing logistics partner of such a forward-thinking and successful business.
“We work in an exciting industry with new launches and brands. It is crucial for products to be delivered to retailers in time to keep shelves stocked and meet consumer demand,” Thomas said.