Imagination inks deal with BBC Worldwide

Interactive games and media company links with BBC Worldwide for rights to Top Gear game.
Publish date:
Social count:

The new game is an authentic extension of the key motoring media brand. While the TV show continues to grow, the Top Gear board game hit shelves last week.

Imagination sales and marketing director, David Snow said: “We’re thrilled to join forces with BBC Worldwide on Top Gear. Its just like Top Gear on the telly, except its in a box. We’re expecting a big success this Christmas and beyond. ”

Julie Kekwick, senior category manager for BBC Worldwide said: “We’re delighted to work with the world leaders in TV based games on our leading property.

“We’re very happy that the game is an authentic representation of the Top Gear brand, and we have invested considerable time and energy into ensuring this is the case. We’re looking forward to a successful partnership with Imagination.”


Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.