The likes of Mark Wright, 'Arg', Joey Essex and, very possibly the art of vajazzling, will feature in The Only Way Is Essex Trivia Game, which Imagination Games will roll out on November 17th.
The hit TV show is currently in its third series, and attracted some 1.7m viewers to the first episode on ITV2. Press interest in is huge right now, and the Great British public is seemingly obsessed with the antics of the friends from Brentwood, Buckhurst Hill and Chigwell.
"It's been great working with CPLG and Lime Pictures to get this game to market in 2011," said Imagination Games' MD David Snow. "The show is fantastic and we have developed a fun trivia game that will appeal to the show's legion of fans."