The new online catalogue includes the firm’s toys, games and children’s furniture offerings.
Martin Nield, HABA UK sales manager said: “The new UK website is a portal for both retailers and consumers to familiarise themselves with HABA and view its extensive product range in their own language.
“This brings our service inline with that offered to customers worldwide, whilst the increased brand awareness for the consumer will support retailers still further.”
The site also gives a history of the company, which was founded in 1938, and several informative videos about the production and quality controls surrounding its products.
Visit www.haba.co.uk for more information.