Martin Donoghue is now the firm's UK/Eire house account manager. Based at the JHS head office, his remit is to help develop relationships with existing trade house account customers, as well as creating new ones.
He will primarily help to continue the growth of exclusive licensed products, such as the SpongeBob SquarePants musical instrument range.
He joins JHS from a background including musical instrument retail, senior sales management, financial services and as a professional musician.
JHS Sales and Marketing Director, Alan Smith, commented: "Martin is a keen people person with great personal and professional attributes and we’re pleased to have him on the sales team."
Donoghue will be available to meet at the JHS/SpongeBob booth at Spring Fair, Hall 5 D81, February 2nd - 5th.