Great Little Trading Company scoops award - ToyNews

Great Little Trading Company scoops award

Retailer picks up Best Children's Retailer at the ECMOD awards for the fifth time.
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The ECMOD (Every Channel Mastered Optimised Delivered) awards recognise business excellence for organisations engaged in direct-to-consumer retailing across traditional and newly emerging channels.

The Great Little Trading Company (GLTC) offers an online ‘department store for kids’ – featuring toys and furniture for children and their parents.

The retailer is committed to helping families make the most of childhood through design innovation and rigorous testing to ensure the value, performance, and quality of everything it sells.

With its ‘Price Match Promise’, free returns on everything, and customer service a constant priority, GLTC has seen its customer satisfaction index rise throughout the last 12 months despite the tough retail environment.

Jamie Reeve, GLTC’s executive chairman, commented: "We're so pleased to have won this award for the fifth time - I’m especially pleased for my team and our suppliers, as they have all put in so much hard work designing and sourcing our range and improving our customer care."

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