Giant wave of Skylanders products hit retail

Licensed goods from Mega Brands, MV Sports, Rubies and more go on sale.
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A huge range of officially licensed Skylanders merchandise is landing in toy retailers in time for Christmas.

Dress-up expert Rubie’s has produced Spyro and Trigger Happy costumes, while MV Sports has developed a line of bikes, scooters and skateboards.

There’s also puzzles and blind bag products from Mega Brands on the way, posters from GB Eye and other licensees on board with products, including bags, wallets, stickers, calendars and trading cards.

MV Sports’ Phil Ratcliffe told ToyNews: “The revolutionary concept of combining toy and ­­­video game is a hugely compelling one, and consequently, boys all over the UK are hungry for Skylanders merchandise.”

Skylanders Giants licensees

Fashion UK – outerwear
GB Eye – posters and postcards
Rubies – dress-up
Aykroyds and TDP – nightwear and underwear
Trademark Collections – bags, wallets and umbrellas
Footballmania – stationery, mugs, money banks, badges, magnets and keyrings
Kokomo – toiletries
Zeon – clocks, watches and torches
Zak – melamine
RoyLowe – socks

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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.