Gardner boosts Imagination

Former chief marketing officer of Hasbro takes up Board of Director?s appointment, effective immediately.

Author:: ToyNews Online
Publish date:: Apr 7, 2008

Imagination Entertainment has elected Simon Gardner to its Board, taking the number of directors to five.

Shane Yeend, CEO, said: "Simon Gardner has an extraordinary breadth of experience that will complement directors already on the Imagination board.

"Simon has had a long and distinguished career in consumer marketing at the very highest levels around the world. At Hasbro, Simon was a senior executive in all key markets in which Imagination operates.”

Gardner added: "I look forward to joining the Imagination board at an exciting time in the company's history."

After spending 15 years at Hasbro, Gardner now runs his own consulting firm, Step Up Consultancy, specialising in Intellectual property development, innovation and business strategy.

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