Esdevium boosts games brands with apps

Sales of the Ticket to Ride game has seen extended uplift since launch of latest app.
Author:
Publish date:
Social count:
0
3493_mypictr_300x300.jpg

Ticket to Ride is the latest game distributed by Esdevium to be given the app treatment.

Ticket to Ride Pocket from Days of Wonder, is a digital adaptation of the best-selling board game and was named Apple Game of the Week soon after its launch (November 17th – 23rd 2011).

The app was also number one in the games section and at the time of writing the top position it had reached was tenth in Paid Games and 13th in Paid Apps for the UK.
Other apps based on Esdevium products include Carcassonne; Dixit (iDixit) and Settlers of Catan.

Steve Buckmaster, sales director, Esdevium Games, commented: “Ticket to Ride is a fantastic game and apps are a great way to build brand awareness. At a price of just 69p the game is affordable and will introduce Ticket to Ride to a whole new player-base”.

The Ticket to Ride board game is currently available with a US map, and Esdevium also offers European and Nordic versions.

Publisher Days of Wonder recently ran a $10,000 competition to design a new map for the game. Two winners were chosen with maps of Asia and India and these have now been made into new expansions of the game.

Related

esdevium-games-daniel-steel-ben-hogg.jpg

INTERVIEW: Daniel Steel and Ben Hogg, Esdevium Games

Since the '70s, board games specialist Esdevium has grown into a diverse supplier of toys, from trading cards to collectables and hobby games – and it’s growing further. Dominic Sacco speaks to MD Daniel Steel and marketing exec Ben Hogg about the firm’s exciting slate of products.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.