Electronics dominate boys - ToyNews

Electronics dominate boys

Electronics toys were the key trend in the boys Dream Toys choice, with licenses also a big factor.
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Power Rangers, Star Wars, Pirates of the Caribbean and Dr Who were all represented, with Re:Creation's Test Tube Aliens, Hot Wheels Terrordactyl Track Set and Spin Master's Zero Gravity the only non-licensed items.

The full list reads:

Air Hogs Zero Gravity (Spin Master)
Cars Fast Talking McQueen (Mattel)
Cars Rip Stick Racer (Mattel)
Dr Who Cyberman Mask (Character)
Dr Who Tardis Playset (Character)
Hot Wheels Terrordactyl Track Set (Mattel)
Optimus Prime 20th (Hasbro)
Pirates of the Caribbean Isla Cruces (Vivid)
Power Rangers SPD Patrol Cycles (Bandai)
Star Wars Transformer Deluxe (Hasbro)
Test Tube Aliens (Re:Creation)
WWE Real Sounds Arena (Vivid)



Electronic toys

Despite being one of the smaller sectors, youth electronics bought in over £100 million in 2010. We found out about the latest products to hit the sector.

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