Drumond takes on Toy Brokers

Toy Brokers has joined the Drumond Park Group.

Author:: ToyNews Online
Publish date:: Sep 3, 2007
Social count:: 0

The existing Toy Brokers team, led by Gary Brennan (MD) and Matthew Colbert (FD), will continue to run the business, with the added financial and marketing strength of DPL to promote faster growth and the development of strong new TV-led toy lines.

With the retirement of Peter Brennan, strategic control of Toy Brokers will pass to Group joint CEOs Claire McCool and Sandy Duncan.

Says Claire McCool: “Toy Brokers is an efficient, well-run business. The TB team has shown the same dedication to the development of strong licenses and branded products as DPL. Whilst DPL knows games and John Adams specialises in craft and science, Toy Brokers brings a wealth of experience in toy and outdoor lines to the Group.

“We believe that the experience gained from DPL’s long history of successful TV advertising will help Toy Brokers to win and develop ever bigger properties and maximise the value of their existing high-profile brands.”

Drumond Park has become the master toy licensee for hit TV talent show Britain?s Got Talent.

Upstarts director John Mariani is quitting the firm after nearly 20 years, to join Drumond Park as business development director, ToyNews can exclusively reveal.

Drumond Park has mopped up more game rights to Endemol’s Deal or No Deal, Channel 4’s afternoon and Saturday evenings TV ratings hit, turning it into a board game, an electronic game and a hand-held game.

Launched in 1980, the Rubik's Cube remains a popular toy with sales of 15 million units achieved worldwide in 2008. Now, Drumond Park is introducing the latest incarnation of the product - the Rubik's 360...

Drumond Park has signed up as sole sponsor for Easter evenings TV on Nickelodeon, Nick Replay and Nicktoons

A board game version of Channel 4's Million Pound Drop show is being produced by Drumond Park.

Games specialist Drumond Park's clever use of licensing, as well as its ability to create lasting brands, has given the company a well-earned place at the top table of the category. Jon Salisbury speaks to co-founder and marketing director Clare McCool to hear how she does it...

Character Group and Mattel were amongst the big winners at the Toy of the Year Awards last night, but there were also successes for smaller players such as Drumond Park and Martin Yaffe.

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.