Don't spend money on us, say children

Crunch-conscious kids say their parents should spend less on them during the current recession, according to a survey.
Publish date:
Social count:

Almost half of children in the survey think their parents should cut back on toys and days out because of the recession, research suggested today.

The YouGov poll revealed that a quarter of nine and 10-year-olds had cut back on their own spending during the downturn.

Two out of five (42 per cent) felt their families should spend less on toys and days out, and 34 per cent said they overheard adults saying more than once a week that they could not afford something.

Researchers questioned 1,076 children and their parents and found that 80 per cent of the youngsters would save up to buy something instead of getting into debt.

Of the parents polled, 29 per cent said they spoke to their children more often about money because of the recession.


Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.