DMI Productions to boost global reach of Bananagrams

DMI will create content for the games company’s social media channels to boost the global reach of the games firm.
Publish date:

Bananagrams has hired DMI Productions to help take the brand to the global stage.

With the aim of boosting the Bananagrams global image, DMI will create content for the games company’s social media channels, as well as overhaul the instructional videos for all the games in the range.

Working closely with the Banagrams marketing teams in the UK and the US, the two man firm – run by Stuart Turner and Deej Johnson - has already devised a number of creative concepts for marketing stills and videos to be used over the next year.

“DMI and Bananagrams is absolutely a match made in heaven,” said Rena Nathanson, MD and creator of Bananagrams.

“From the very start, DMI won us over with its totally bananas sense of humour and intrinsic understanding of what the Bananagrams voice should sound like. Through this partnership, they are helping us bring this voice to life in everything we do.

“Deej and Stuart have quickly become a key part of the global Bananagrams family and we’re all thrilled to have such a dynamic duo on board.”

Turner, DMI’s director of fun, added: “What happens when DMI gets together with Bananagrams? Well, our names anagram into Madman’s Bargain – maybe that’s what we made.

"The Bananagrams’ team is off the wall, hilarious, hard-working and brilliant. We are delighted to be creating new content with this fantastic brand.”


0 bananagrams challenge.jpg

2017 Bananagrams Challenge names UK finalists

‘The Challenge is one of the highlights of our marketing calendar and is proving to be an incredibly effective way of reaching children and their families, creating new life-long fans of the game,’ says Bananagrams’ Rena Nathanson.

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.