DKL takes on Miniland Educational

Firm signs as exclusive distributor of the new range from Spain.
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Miniland is known through some educational companies but is a new addition to the UK retail market.

The portfolio of products includes pre-school educational products, science kits in a tin, plastic vehicles and sand toys, model animals, all supported by stands and CDUs.

David Allan, sales and marketing director at DKL, said: "We are thrilled that DKL Marketing has been selected to be the exclusive UK distributor for Miniland.

"The wealth of quality products offers a great extension to our ranges we currently distribute, and Miniland’s range fits perfectly into our portfolio.

"We see the Miniland range as a major growth opportunity for us, we are only launching part of the collection and Miniland has so many more products and ranges to offer to keep up with our growth and expansion plans.”

Rosa Torres, Miniland export sales manager, said: "As Miniland grows globally we see the UK market as very important with excellent potential. I know that DKL Marketing will be a great partner for Miniland products and look forward to growing the UK business with them over many years."




Buoyed by a TRA special recognition award this year and the continued success of its Hama Beads creative line, DKL is expecting further growth in 2007 with its Corolle dolls, Viking plastic toys and Wonderworld wood ranges. Ronnie Dungan speaks to MD Kai Hawaleschka about its steady progress?

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